Archive for June 7th, 2020

The quality of the digital leads we were purchasing has dramatically, and last month, we shifted our budget and tried direct mail. Very pleased with the results, sold 11 units off a 10,000-piece mailer.

We send out 5000 pre-approved mailers every month and average 7 to 10 sales.  The response rate is great and we would deliver more if we had the inventory. This is our most successful marketing channel.

The last credit mailer we did had fantastic results. The team at Auto X really understands data. Highly recommend them for dealers in other markets.