To increase your response rates, Auto X can find all the consumer’s Facebook and Instagram pages that are being targeted. Social Media messages about your event will populate the consumer feed before the mail hits, during the sale, and a week after the last drop date.
Auto X can email match the targeted consumers in the direct mail campaign and email the offer to them during the sale. This combination of email and direct mail has proven highly successful.
The increased response rate is because the email will familiarize these consumers with the direct mail offer before it hits their mailbox.
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